TopTrends4HR
PROGRAM 24|2025
ENTRE EMPRESAS program on trends for the upskilling of HR professionals and managers who want to be at the forefront of knowledge and be the real engine of change in their organizations.
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The TopTrends 4HR upskilling program between companies arises from the strategic alliance between DCH – International Organization of Human Capital Managers and the University of Navarra. This program is presented as a meeting, collaboration and networking space for the Human Resources Departments of leading companies in the country. Its objective is to create a learning ecosystem where internal professionals can be at the forefront of knowledge, become the drivers of change and lead the transformation of their organizations.
An innovative Program, created by and for Human Resources Professionals, which addresses the main trends in the People Area, identified for 2024 and 2025, as a result of a thorough market research and a subsequent validation among People Managers.
Who are we addressing?
Aimed at Human Resources Managers, or business professionals who will occupy management positions in this area, who want to be at the forefront of knowledge, the most disruptive technologies and the latest methodologies in people management.
Methodologies
Learning guidelines
1. Academic Insights (University of Navarra)
2. Professional Insights (DCH Executives)
3. Tools for diagnosing the initial situation
4. Best Best Practices by Trend Leading Companies “2024 and 2025” who will share their solutions and detail their best (worst) practices of the trend they lead.
5. Vision of the future through start-ups – Pitch Elevator & Demos Tools
6. Contrast tables between companies (sharing of the different solutions adopted by companies in the same situation).
7. Opinion leaders and authors of reference who will present and analyze their latest books (participating authors will be given a copy).
8. Reflection of learning and transfer to the work place.
1 DAY | 7 1⁄2 hours
1 h – Managers DCH
3 h – Academicians of the University of Navarra
1 1 1⁄2 h – Best practices companies.
1 1 1⁄2 h – Opinion leaders.
1/2 h – Start-ups
2 DAYS : 7 1⁄2 hours
1 h – Professionals DCH
3 h – Academicians of the University of Navarra
1 1 1⁄2 h – Best practices companies.
1 1⁄2 h – Presentation of reference authors.
1/2 h – Start-ups
Modules or thematic blocks
Modular program composed of 6 thematic blocks or modules of 2 days each (7 ½ +7 ½ hours).

Module 1


Human Resources Strategy
30-31 – October 2024
Module 2


Talent Gap
19-20 – November 2024
Module 3


Change Management
11-12 – December 2024
Module 4


Putting Employees at the Center
5-6– February 2025
Module 5


New Ways of Working
5-6– March 2025
Module 6


HR Technology
23-24 – April 2025

Workshops
In addition, the program includes 3 workshops of ½ day each whose teaching methodologies are basically “Learning by Doing” of great transferability to the workplace.
Faculty
Academic team of recognized prestige, formed by professors from the Graduate School of the University of Navarra and DCH professionals specialized in each of the thematic blocks that make up the program.
Working professionals with a long track record in Human Resources belonging to trend leading companies that present detailed solutions and best practices in the trend.
Entrepreneurs with cutting-edge solutions that provide attendees with a future vision of the human resources area.
Opinion leaders and reference authors in the trend of the module or thematic block (#13)
C.E.O’s and Human Resources Directors who see human and organizational capital as one of their main priorities for growth and believe in the development of their talent as the best strategic lever for the achievement of their business objectives.


Professors Directors DCH
Professors of the University of Navarra
Opinion leaders and reference authors
Throughout the program and between each of the modules or thematic blocks, presentations by opinion leaders and reference authors are planned in the People Area of 1 ½ hours (#13). In this second case, the authors of reference will dedicate the final part of their lecture to the presentation and analysis with the participants of their latest publications. Some of the speakers already confirmed are the following:


Pilar LLácer, PhD.
Director of Culture, People and Talent Engagement Europe LLYC
Lecture – Competencies most in demand by companies in the current job market / Ethical Leadership
Book – They will hire you and you know it.


Susana Gómez Foronda
Surgeon, lecturer and writer.
Lecture – “Essential keys to enhance health, wellbeing and happiness in business and in life”
Book – Your Three Super Powers


Xavier Marcet
Founder and President at Barcelona Drucker Society / Pt Lead To Change/ BSM-UPF / Founder 8 Wires
Lecture – Leading the Change


Sergio de la Calle Asensio
Universitas Programme Director&Faculty (imposes, doesn’t it?) / Writer and lecturer in spare time
Book – “Having fun at work”
or “Lead with a sense of humor”.


Ana Asensio
Health Psychologist and Doctor in Neuroscience Director of the Psychology Centers Vidas en Positivo. Psychologist, Researcher, Writer, Lecturer, University Professor and Lecturer.
Books – “Neurohappiness” or “Positive Lives”.


Jordi Alemany
Business Humanizer | Forbes Best Content Creator 2023 | Forbes Best Business Influencer 2022 | LinkedIn Top Voice | Keynote Speaker & Author of “Imperfect Leadership” & Co-Author of “The Infinite Career”.
Lecture – “The Medici Effect: The 5 keys to attracting, developing and retaining talent”. Book – The Infinite Career

Angel Sáenz de Cenzano
Country Manager Spain & Portugal LinkedIn

Andres Ortega
Creating the Future of Work igniting Culture and Digital Transformation to evolve HR ,Employee Experience, Talent Management and Learning and Development.


Dan Strode
Culture & Innovation Evangelist
Lecture – “Empowering employees to drive innovation in the organization”
Book – The Culture Advantage

Silvia Leal
International Expert in Trends and Technology | Boosting startups with unicorn potential (metaverse, artificial intelligence) | Keynote Speaker | Advisor | Author | Top 100 Women Leaders | Inspire Award 2021

Miguel Angel Rodriguez Muñoz
Expert in Talent and digital transformation. Director of projects that integrate #Innovation, #Technology and #People.

Juan Carlos Cubeiro Villar
Management, Leadership and Transformation Expert – NATIONAL MANAGEMENT AWARD 2022 – Accompanied senior managers and companies to boost their leadership – International Speaker – Writer – Professor

Maria Barcelo Llauger
Digital Transformation Consultant. Advisor to Management Committees and Start Ups in their digitization strategies. Executive training and academic management in new technologies and digital business.
Program features
Modular program composed of 6 thematic blocks or modules of 2 days each (7 ½ +7 ½ hours).
PLACE AND FORMAT
PRESENT
- Campus Empresa trend leader 2024 and 2025 and closing session at the Madrid Campus University of Navarra – Graduate School of Management
VIRTUAL PLATFORM
- Slides presented
- Additional Resources
HOURS AND CALENDAR
To be confirmed
6 Modules or thematic blocks on a monthly basis
- Thematic blocks -15 hours
- Wednesday / Thursday (2 days)
- 3 workshops
OTHER
Coffee and catering included in Campus during the two days
Certificate of Participation (Attendance to only one module) and Higher Program in HR Trends 2024 and 2025 (Attendance to all 6 modules) by DCH & University – GraduateSchool .
Book – reference authors inHR trends.
Registration
Conditions and Registration
MAXIMUM NUMBER OF PLACES PER COMPANY
- We want to promote diversity and different perspectives of reality among the participants of the Program.
- In this sense, a maximum number of places will be assigned to each of the companies that are part of the ecosystem based on the total number of applications received for the Program. Number of places is limited.
- These places are not nominative, i.e., each of the 6 modules or thematic blocks that make up the Program may be attended by the same or different professionals from the ecosystem’s partner companies.
TYPE OF CERTIFICATION
- Superior Program in Human Resources Trends 2024 and 2025 for those who attend all modules.
- Certificate of PARTICIPATION in the corresponding module for those attending individual modules.



























